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Film - taking your brand to the next level
On the web and in social media, working with moving content is becoming increasingly important. Several studies show that we spend more time watching moving content on social media. In addition, the likelihood of...
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Your compass for the digital customer journey
Along with events, advertising, DM and traditional methods, using digital communications and online marketing to identify, engage and convert today's B2B buyers has become crucial. Buyers are increasingly using...
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AI tar plats i reklamen och flyttar den utanför ramarna
Tänk dig ett gigantiskt läppstift som flyger genom staden hängandes från en helikopter, eller en rosa handväska som rullar fram på hjul mitt i Paris. Inte längre en scen från en dröm eller ett dyrt...
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Säg hej till Evelina – vår nya digitala specialist
I maj började Evelina Sramel som ny digital specialist hos oss på Navigator. Med erfarenhet från både byrå- och inhousevärlden tar hon med sig ett intresse för analys och data – och en stor nyfikenhet...
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20 years of everyday joy - how Ballingslöv's classic concept was renewed
This year marks 20 years since Navigator was tasked with developing a new brand promise and communication concept for Ballingslöv. After extensive joint branding work, the concept of "Everyday Joy" was coined, a groundbreaking expression at the time...
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How to create successful reels and increase your reach on Instagram
Instagram recently revealed how reels are ranked - and how you can maximize the reach of your posts. With 4.5 billion shares a day, reels are a real goldmine for businesses. Here we give you some handy tips...
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Establish your brand in Sweden and the Nordics with Navigator
Introducing your brand to the Swedish market requires a deep understanding of local conditions and a strategic communications partner with experience and expertise. At Navigator, one of Sweden's leading strategic communications agencies, we offer customized solutions...
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How is your brand doing? How to do a brand audit.
A brand is more than a logo or a color palette - a brand is the sum of how people perceive your company, what you stand for and how you differ from your competitors. But how do you know...
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