New benchmarking section - Konecranes' digital advantage became clearer

21 Dec, 2020

In this episode, Patrik Lundbäck, Director Sales & Distribution at Konecranes Lift Trucks, describes how, in the midst of a pandemic, they launched a new product with world-unique features. "We have been working focused on digitization for over 10 years, it is in the spinal cord. Today, customers see the benefits and our lead even more clearly."

In this conversation with Patrik, we go behind the scenes at Konecranes Lift Trucks. We find out more about how the business has been affected by the pandemic and what they are doing to continue to develop as a sustainable organization.

  • What to do when a global market comes to a standstill?
  • How can the pace and spirit of the organization be maintained when employees work at home and are on partial leave?
  • How do you launch a new product globally, in the middle of a pandemic?

The video is about 15 minutes long and ends with Patrik sending a current question to the next interviewee.

About the Scouting interview series

You can now follow us on Navigator in our interview series "Scouting". The Youtube episodes are about fifteen minutes long and contain topical discussions with the region's leading decision-makers who share their thoughts on the present, present and future. We talk about how changing conditions in the world around us are affecting different industries, companies and people. Right now, and in the near future, we will focus on the impact of COVID-19, how the pandemic is affecting businesses, everyday life, the economy, employees, and how different decision-makers have chosen to deal with the challenges.

Don't miss the next interview

The ambition is to post an interview every month. So keep an eye out for the next video soon. With Pejling, we at Navigator want to spread knowledge and provide an insight into how senior decision-makers deal with changes in the outside world and in their own organization. Read more about Pejling here.