Navigator becomes Platinum Partner to HubSpot
As a platinum partner of HubSpot, we can help our customers both get started with the platform and work continuously to build brand, attract visitors, convert leads, create more business and measure progress towards set goals. HubSpot is the world's leading platform for inbound marketing and marketing automation with nearly 100,000 customers in over 120 countries. Contact us if you want to know more.
HubSpot after careful analysis
At Navigator, we have been working with inbound marketing for many years together with several of our customers. A few years ago, we conducted an analysis of the various inbound marketing and marketing automation systems on the market to identify the platform that best supports our customers' needs in terms of growth and processes. The choice fell on HubSpot.
Informative and intuitive
HubSpot is a smart digital system that is easy to use and integrate. It has a simple and intuitive interface. Everything is connected in a logical way and it is easy to understand how to create flows and make different parts affect each other. HubSpot has its own built-in CMS that works well with all major CMSs on the market such as WordPress, Drupal, Sitecore and more. Many people see HubSpot as an extra layer that adds new features and tracking capabilities to the existing web environment.
What does HubSpot consist of?
HubSpot's platform for growth consists of five parts. The base is a powerful free CRM (which can be integrated with several other CRMs on the market) and there are a number of key features:
- HubSpot CRM - gives you a clear view of all your contacts and companies, so you can track what they're doing and what interactions you've had over time, as well as their status on the lifecycle such as lead, MQL and SQL.
- HubSpot CMS - allows you to develop and create relevant and interesting experiences in an easy-to-use content management system.
- Marketing Hub - includes everything to help you attract and engage new customers by creating relevant, personalized marketing on your website, social media and email blasts.
- Sales Hub - helps you build an effective sales process to nurture and activate your leads and turn them into customers while measuring the progress and value of your efforts.
- Service Hub - is for those who want to effectively nurture and guide your customers by turning them into long-term loyal ambassadors.
What is good about HubSpot?
HubSpot includes everything you need to generate traffic, convert leads, and analyze in depth in one system. At the same time, there are plenty of support systems to integrate with for additional functionality. Another strength of HubSpot is the reporting and tools for analysis. With HubSpot, you get an overview of everything that happens and can follow your development while basing all your decisions on the right basis.
What can we do for you?
If you are interested in having HubSpot as a platform, we will help you get started through our "onboarding process". As a customer, you choose whether you want to be active in the platform or if you want to let us help you create campaigns, content and flows that generate leads. Feel free to see us as your extended digital marketing department. Examples of activities we are happy to help you with are:
- Blogging
- Landing pages
- Email marketing
- Marketing automation
- Lead management
- Analytics
- CMS
- Social media
- SEO
- Call-to-action
- Ads
Which solution is right for you and your budget?
Our packages make it easy and cost-effective to work with inbound marketing. Each package contains all the ingredients needed to generate great results. Choose a package based on your budget and the pace at which you want to develop your business. The more activities, the more leads. You can read more about our inbound marketing offer here.
Read more about HubSpot and inbound marketing
Read more about the benefits of HubSpot in our blog post.
If you want to know more about inbound marketing, you can download our whitepaper here.
Here you can find a case study of how we worked with inbound marketing for Trelleborg Group.
If you want to compare different inbound marketing systems, you can do so here.