Inspirational Breakfast: How Will Customers Find You in the Future?

AI assistants like ChatGPT, Perplexity, and Copilot are becoming increasingly common as our go-to source of information. This is a game-changer for everyone working in communications, marketing, and digital visibility. We at Navigator are now inviting you to a breakfast event that will provide insights, examples, and strategies for ensuring your brand remains relevant in the search engines of the future.

How do you make sure you stand out?

AI-powered searches are no longer science fiction—they’re a reality for millions of users every day. While more people are starting to ask AI instead of Googling, few companies are prepared for how to stand out in this new information flow. How does AI actually find answers? Where does it get its information from? And how do you ensure that your content is the one that gets highlighted?

Understanding AI visibility

During breakfast, you’ll receive an introduction to the concept of AI visibility and what it takes to succeed. We’ll explore how AI platforms work, what they prioritize, and how you can tailor your structure, tone, and content to become a relevant voice in the AI conversation.

Ensure AI-safe marketing communications

You’ll also find concrete examples of how organizations can work strategically to “own” key issues and ensure their credibility as a source. This covers everything from content structure and searchability to metadata, link equity, and building digital trust.

Ensure the marketing organization is AI-ready

We also discuss how marketing organizations are affected. What skills, processes, and partnerships are needed to work smartly and proactively with AI visibility? How do you maintain control over your communications in an environment where AI acts as the intermediary to the customer?

A warm welcome!

This breakfast event is perfect for those working in communications, branding, marketing, business development, or digital strategy. We’re hosting a breakfast and a look into the future at our offices in downtown Malmö. We hope to see you soon.

Time: 8:00–9:30 a.m., Friday, September 12

Location: Navigator, Norra Vallgatan 102, Malmö

Price: Free

Sign up here

The inspirational breakfasts are held in Swedish and are free of charge and primarily intended for Navigator's customers, partners and other related parties. Subject to availability, there may be room for others to participate. The number of places is limited, first come first served.