Your quick guide to inbound marketing

Inbound marketing is about attracting traffic in the form of visitors and potential customers to your website by creating attractive and relevant content. It's about earning attention organically, without interrupting anyone.

Useful guide

Whether you're a beginner or a seasoned inbound marketing expert, you can benefit from this quick guide to help you through the 10 key steps. Feel free to use it as a reference point when creating activities.

Step by step

The guide describes:

• The order in which you should carry out different activities
• What each step contains at the overall level
• How you should generate leads
• How to measure and monitor your activities