New communication concept
Development of a new advertising concept with images taken by photographer Fredrik Bjelkerud.
Ongoing communication
Production of ongoing communication during pre, during and post season.
Strategy
Review of core values and development of a new communication strategy.
Internal implementation
Internal implementation of the common set of values.
Posters
Development of poster concepts and ongoing production of new posters.
Advertisements
Development of advertising concepts and ongoing production of new ads.
Brochure
Preparation of communication and brochure materials.
Visual identity
Development of visual identity, summarized in graphic manual.
Reference
"Navigator is an important partner in Malmö Redhawks' work with communication, both internally and externally. In a fast-moving sports world, Navigator helps us to keep the right focus."
Patrik Sylvegård, CEO and Head of Sport.
Inbound marketing
To create interest in Malmö Redhawks' social activities and generate leads in the form of interested partners, we continuously create blog posts, cases, landing pages, newsletters and downloadable units such as checklists and guides. All units are keyword optimized to cover important search phrases for the Malmö Redhawks personas. To manage leads and flows, HubSpot is used as a platform. Every quarter a new theme is chosen and the activities are shared and sponsored in the club's social channels. Here you see examples of activities.